What Companies Does SHEIN Own? - Playbite (2024)

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What companies does Shein own? ›

SHEIN owns a variety of brands and companies under its umbrella. Though SHEIN is famously tight-lipped about its acquisitions, some known brands include ROMWE, another fast-fashion retailer. This suggests SHEIN's strategy involves broadening its market reach and diversifying its product offerings through acquisitions.

Shein (/ˈʃiːɪn/ SHEE-in; styled as SHEIN; Chinese: 希音; pinyin: Xīyīn) is a fast fashion retailer. Founded in Nanjing, China, in October 2008 as ZZKKO by entrepreneur Chris Xu, Shein grew to become the world's largest fashion retailer as of 2022. The company is currently headquartered in Singapore.

Founded by Chinese entrepreneur Chris Xu in 2012, Shein has since grown into a global fashion marketplace, serving customers in more than 150 countries and employing with more than 11,000 people, according to its website.

Does Shein have shareholders? Shein has several shareholders. Notable Shein shareholders include private equity firm General Atlantic, sovereign wealth fund Mubadala, investment firm Tiger Global Management, and venture capital group Sequoia Capital China.

Shopping site Romwe is the 'alternative', lesser-known sister brand to mainstream fast-fashion big hitter, Shein. Describing itself as “a cyber mall for the next gen” and set up in 2010, Romwe stocks “all the social-inspired pieces you need”.

Shein partners with Forever 21 in fast-fashion deal that will expand reach of both companies.

Outsourcing labor

One of the key ways that Shein and other fast-fashion brands keep prices low is by outsourcing manufacturing labor to cheaper markets, said Dana Thomas, a Paris-based fashion journalist and author of “Fashionopolis: The Price of Fast Fashion and the Future of Clothes.”

Why Does Shein Have A Cancer Warning? Shein products had harmful chemicals in exceeding levels. So, Shein got the cancer warning, or Proposition 65 warning, to inform consumers that the product may contain chemicals responsible for cancer or reproductive harm.

Zoetop Business Co., Limited is the owner of the “SHEGLAM” trademarks and service marks, registered in many countries. The “SHEGLAM” trademarks and service marks may not be used without the express written prior permission of Zoetop Business Co., Limited. THIS SERVICE MAY CONTAIN TRANSLATIONS POWERED BY GOOGLE.

In a complaint filed in the U.S. District Court in the Southern district of New York on April 5, plaintiff and artist Alan Giana accused Shein of using its electronic monitoring system and AI to track what consumers look at online, mostly over Instagram and TikTok, to identify trends and designs it anticipates being ...

What is the old name of Shein? ›

Shein, originally named ZZKKO, was founded in China in 2008 by Chris Xu. The domain SheInside.com was registered in March 2011, presenting itself as a global leader in wedding dresses but also offering a range of women's clothing.

Workers in Shein factories on average earn between 6,000 and 10,000 Chinese yuan per month, or about $831 to $1,385, according to a Tuesday report from human rights and environmental advocacy organization Public Eye.

Shein is backed by large investors including Abu Dhabi sovereign wealth fund Mubadala, venture capital group Sequoia China and private equity group General Atlantic.

Shein is owned by parent company Nanjing Lingtian Information Technology, although the company's ownership is frequently branded a mystery. It remains a private company, with four major shareholders so far: JAFCO Asia, IDG Capital, Sequoia Capital China, and Tiger Global Management.

The biggest segment of SHEIN's audience is women aged 25-34. SHEIN was the fifth-highest-earning e-commerce store in 2022, as it made $26.15 billion in total worldwide that year.

Shein and Forever 21 are joining forces. As part of the joint venture, Shein will acquire about a third of Forever 21's operator, Sparc Group. Sparc will also take a minority stake in Shein. Through the agreement, both brands will have new ways to reach customers.

Shein's headquarters, Guangzhou Xiyin International Import & Export, has been located in South China since 2017, in the neighbourhood of Panyu in the metropolis of Guangzhou, near to most supplier factories. At least 14 Chinese subsidiaries and holdings are docked here.

We build long-term relationships with our supply chain partners, including over 5,000 third-party contract manufacturers from whom we source products for SHEIN brands, and holding our supply chain partners accountable to our stringent standards.