Top SHEIN Alternatives, Competitors (2024)

Compare SHEIN to Competitors


Fashion Nova

Fashion Nova is a company that operates in the fashion and lifestyle industry. The company offers a wide range of products including clothing, shoes, and accessories for women, men, and children, as well as beauty products. Its offerings cater to a diverse customer base, with a focus on inclusivity and affordability. It was founded in 2006 and is based in Los Angeles, California.



Zara operates as a Spanish clothes and accessories brand, and is the flagship chain store of the Inditex group. The company provides design, production, distribution, and sales, through an extensive retail network. Zara operates B2C retail available in-store and online globally. The company was founded in 1975 and is based in A Coruna, Spain.



TOPSHOP is a global fashion authority and a design-led business in the fashion retail industry. The company offers trend-led clothing and a much-loved denim range, catering to both women's and men's apparel needs. TOPSHOP primarily sells to the fashion-conscious consumer market. It was founded in 1964 and is based in London, England. TOPSHOP operates as a subsidiary of Asos.



Modivo is an e-commerce company operating in the fashion industry. The company offers a wide range of products including footwear, clothing, and accessories for men, women, and children. It primarily serves the e-commerce industry. It was founded in 2019 and is based in Zielona Gora, Poland. Modivo operates as a subsidiary of



Cellbes focuses on the fashion and home textile industries. The company offers a wide range of clothing for men and women, as well as home textiles. The company's products are designed to cater to various sizes, occasions, and styles, providing staple garments for any occasion. It was founded in 1954 and is based in Boras, Sweden.



Lyst is a global fashion technology company offering an online shopping experience for fashion items. The company aggregates a selection of clothing, shoes, accessories, bags, and jewelry. Lyst primarily serves the fashion retail industry, connecting shoppers with a wide range of fashion products. It was founded in 2010 and is based in London, United Kingdom.

Top SHEIN Alternatives, Competitors (2024)


Who is SHEIN's biggest competitor? ›

Top 10 SHEIN competitors
  • Wish.
  • Poshmark.
  • Verishop.
  • La Redoute.
  • Forever 21.
  • PrettyLittleThing.
  • Peacebird.

What is the alternative to SHEIN? ›

Reformation. Reformation is a clothing brand that makes sustainable and fashionable clothes similar to SHEIN but of much higher quality. It offers a collection of stylish garments for petite up to extended sizes. Reformation uses sustainable materials such as organic cotton, recycled cotton, linen, and Tencel lyocell.

What is the sister brand of SHEIN? ›

Shopping site Romwe is the 'alternative', lesser-known sister brand to mainstream fast-fashion big hitter, Shein.

What's better, cider or SHEIN? ›

When it comes to quality, both Cider and SHEIN offer trendy, affordable fashion. However, the quality can vary. Some shoppers find Cider's items a tad more consistent in quality, while others praise SHEIN for its vast selection and frequent new arrivals.

Who are Shein's competitors in fast fashion? ›

Shein eventually rose to dominance. According to Bloomberg Second Measure, its market share in the US fast-fashion sales grew from 12% in January 2020 to 50% by November 2022, surpassing big-name competitors such as H&M Group, Zara, ASOS, and Forever 21.

What brand is the same as Shein? ›

Brands like Myntra and Koovs offer international shipping, but it's best to check their shipping policies for specific details. 4. Can I find plus-size clothing in these Shein alternatives? Yes, many of these brands, including Myntra and Ajio, offer a range of plus-size clothing options.

Is Temu or SHEIN better? ›

In essence, Temu allows customers to find virtually any product they can imagine. Shein, on the other hand, is a more dedicated fast fashion shopping destination and it is one of the top choices when it comes to apparel.

What is the new name of SHEIN? ›

The firm's name changed again in 2015 from Sheinside to Shein, claiming that it needed a name that was simpler to remember and easy to find online.

What is the old name of SHEIN? ›

Shein, originally named ZZKKO, was founded in China in 2008 by Chris Xu. The domain was registered in March 2011, presenting itself as a global leader in wedding dresses but also offering a range of women's clothing.

Is coder the same as Shein? ›

No, They're Not the Same

SHEIN, kicking off its fashion journey in 2008 in Nanjing, China, has become a global powerhouse. On the other hand, Cider, though sharing SHEIN's passion for fast fashion, charts its own course with a distinctive vibe and audience.

Why is the brand Shein so cheap? ›

Reasons Why SHEIN is So Cheap

By cutting out the intermediaries, Shein eliminates additional costs associated with distribution, warehousing, and retail markups. This allows them to offer their products at lower prices compared to traditional retailers.

Who owns Cider? ›

Cider was launched from Los Angeles in 2020 during the pandemic by Lin, CEO Michael Wang and Chief Marketing Officer Yu Oppel. The brand has grown following a number of investments — A16z has been an investor since seed stage and DST Global participated in a Series B round.

Is Shein the largest clothing company? ›

Shein has the largest fast-fashion market share in the U.S, and its annual profit doubled to $2 billion in 2023 from the year before. It's eyeing an IPO and a whopping $90 billion valuation.

How does Shein compare to other brands? ›

Shein has a huge valuation and is primed for an IPO. With sales almost entirely online, the retailer generated about $23 billion in global revenue in 2022, according to research firm Coresight. Shein accounted for nearly one-fifth of the global fast-fashion market , opens new tab in 2022, outpacing Zara and H&M.

Who is Shein's biggest customer? ›

The biggest segment of SHEIN's audience is women aged 25-34. SHEIN was the fifth-highest-earning e-commerce store in 2022, as it made $26.15 billion in total worldwide that year.

What companies are connected to Shein? ›

Its other competitors include ASOS, Fashion Nova, Forever 21, PrettyLittleThing, Temu, and TopShop. In August 2023, Shein and SPARC Group (the company that owns Forever 21) entered into a joint venture where each company acquired a minority stake of the other.

Top Articles
Latest Posts
Article information

Author: Saturnina Altenwerth DVM

Last Updated:

Views: 6556

Rating: 4.3 / 5 (64 voted)

Reviews: 95% of readers found this page helpful

Author information

Name: Saturnina Altenwerth DVM

Birthday: 1992-08-21

Address: Apt. 237 662 Haag Mills, East Verenaport, MO 57071-5493

Phone: +331850833384

Job: District Real-Estate Architect

Hobby: Skateboarding, Taxidermy, Air sports, Painting, Knife making, Letterboxing, Inline skating

Introduction: My name is Saturnina Altenwerth DVM, I am a witty, perfect, combative, beautiful, determined, fancy, determined person who loves writing and wants to share my knowledge and understanding with you.