Managing your subscriptions
Not getting emails from ASOS
Third-party ads
How do I subscribe to ASOS Notifications?
You’ll need to have an account with us to be able to subscribe to our regular updates.
If you already have an account, here’s how to make sure you’re getting all of our news through email or text:
- Log in to‘My Account’ and select ‘Contact Preferences’.
- Tick the options you’re interested in and then use the ‘Confirm preferences’ button.
If you ever change your mind, just untick the options you no longer want to see and use the ‘Confirm preferences’ button again. Alternatively, you can click the ‘Unsubscribe’ button in one of our marketing emails.
Please note, once you unsubscribe, it can take up to 7 days for the change to take effect.
Using our App? You can subscribe to push notifications on your device. Here’s how you do it:
- Go to ‘My Account’ and select ‘Notifications’.
- Tap on the toggle to turn on the notifications you want to receive on your device. If it’s toggled to the right, it’s on!
Why am I not receiving updates from ASOS?
If you’ve subscribed to our updates in the ‘Contact Preferences’ tab in your account and are still not getting any emails from us, here’s what you can do:
- Check your junk mail.
Your email software may be marking our emails as junk mail. To stop this from happening, please add asos@fashion.asos.com to your email address book. - Check your notifications are switched on.
If you're shopping on the App, it's worth checking to see if you're opted into receiving push notifications from us.
To do this, simply go to 'My Account' and select 'Notifications'. Once there, you'll be able to opt-in to receiving stock notifications, delivery and returns updates, and discounts and new drops to your phone. - Check your email address.
Make sure you typed in the correct email address when you signed up with us. Just sign in to your account (if you can remember which email address you used) to check this.
If after this you're still having trouble, contact our Customer Care team with as much info about the issue as possible – we’ll be happy to help.
Why am I seeing ads on the order confirmation page?
We’ve partnered up with Rokt, a global leader in advertising technology, to provide you with exclusive offers from 300+ brands!
If you can see these personalised ads on the order confirmation page, this means you’ve opted into our ‘Targeting and Advertising’ cookies. Don’t worry, we’re not sharing your personal data – we share anonymised information about your activity across ASOS to present you with the most relevant advertisem*nts.
If you want to opt out of these ads, you’ll need to contact Rokt directly. Just email privacy@rokt.com with the subject ‘Opt Out’. You’ll then receive an automated response, and your request should be actioned within the next 48 hours.
If you want to change your cookie preferences, please go to our ASOS Privacy Policy’s ‘Cookies’ section. At the bottom of the ASOS Cookie Notice page, you’ll see a section where you can manage your cookie preferences. When you click on it, a banner will pop up where you will be able to amend your cookie preferences – remember to select ‘allow selected only’ and save your choice.
